Results

As the mindful social media strategist for your business, Brittany brings valuable knowledge and 10 years of expertise to help you reach more people and bring a sense of vision and purpose to your brand online. Ethically Social acts as an extension of your team, offering insights and recommendations through an ethical lens that prioritizes authenticity, transparency, inclusivity—and garners impactful results.

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results driven social media strategy — Good Filling Company

Good Filling Company, a self-service refill machine, was on a mission to help solve the plastic waste issue, but they were lacking the organization and foundational strategy for their social media presence. I developed a social media strategy that focused on zero-waste education, generated leads via LinkedIn and Instagram, and ultimately encouraged people to rethink how we approach packaging solutions.

More than 33,000 organic impressions across Facebook and Instagram in one month

That’s a 175% increase during their first store opening

results driven social media insights — iHeartMedia

iHeartMedia’s Denver cluster was searching for a Social Media Director that could not only create the strategy for its eight radio stations, but also become a trusted resource and mentor for its 30+ on air talent by providing them with the latest social media trends, insights and recommendations.

The results?

With a focus on local content, engaging conversations and reaching current and new listeners, iHeartMedia Denver’s radio stations received

an average of 82,000 organic Instagram impressions per month.

But wait, there’s more:

We weren’t just getting in front of users, though — we’re bringing them into the strategy and converting them into dedicated followers, even during a loss of live shows and events in 2020.

In just one year, these eight radio stations increased their Instagram followings on average by over 43%.

Blavity Inc.

Blavity Inc. was looking for a strategic partner to help them develop creative, exciting & topical content that reiterates the brand’s position as a thought leader in multicultural marketing, provides valuable resources to businesses on how to be more inclusive, and reach/engage new leads.
Ultimately, Blavity Inc. was searching for a way to use social media to their advantage in an organic way.

2.2 million organic LinkedIn impressions

(33% increase YOY)

9.3% average engagement rate across social media

(14% increase YOY)

“Brittany's thorough understanding of our brand and community, coupled with her adaptability to pivot content when needed, consistently delivered superb results.”

— Lillian E., Blavity Inc.

Work With Brittany